Personal injury advertising

Be the ad nobody mistakes for anyone else.

Personal injury advertising is crowded. We make cinematic commercials for streaming TV, Facebook and Instagram that look like nothing else on the big screen or in the feed.

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One PI firm per media market · Making commercials since 1982

The usual spot

A gavel, scales and a wall of law books
A stock-photo family and a handshake
A phone number on screen for thirty seconds
A voice-over that could belong to any firm

A Diamond spot

A story with a human face
Cinematic light, lenses and sound
Your attorney, with a point of view
One idea you recognize on every screen

A generalization, of course. The point is the second column.

See it before you decide

Serious. Cinematic. Unmistakable.

The Car Wreck

A family-centered story built around the moment everything changes. Dramatic visuals, an attorney presence and a message adapted around your firm.

The Jobsite

An industrial setting and a grounded tone for serious workplace incidents. Case scope and legal messaging are tailored to the firm's practice.

The 18-Wheeler

A trucking concept with a dramatic visual identity, adapted around your attorney, your market and the message you want people to remember.

Creative samples. Messaging, appearance and disclosures are adapted for each firm and jurisdiction.

How we make it different

Three decisions that change how it looks.

A real idea.

Not a template. A story with a point of view, built around your attorney and your market.

Real production craft.

Directed, lit and cut by a studio that has made commercials since 1982.

Built for two screens.

Streaming TV spots in 30 and 15 seconds, plus vertical, square and Reels edits for Facebook and Instagram.

Your face. Your voice.

Two ways to put your attorney on screen.

Live Attorney

A planned production day in Birmingham captures your attorney and builds a library for future campaigns. The production day is booked upfront; campaigns are scoped separately.

Authorized AI Double

A remote option using a permitted likeness and voice, with attorney approval and appropriate disclosure review. A clear human point of view still leads the creative.

Let's make something people remember.