For personal injury firms that are done blending in

Why does every PI firm's ad look exactly the same?

Because most firms run the same ad as the firm down the street. We give you the opposite — a cinematic, broadcast-and-streaming-quality campaign built around your attorney. Diamond Studios works with only one PI firm per media market (DMA), so the moment you sign, no competing PI firm in your media market can be a Diamond Studios client.

A real production company making TV since 1982 — now focused entirely on personal injury attorneys. Cinematic campaigns starting at $12,000 — everything included.

Attorney beside a cinematic brand display reading Strategy, Authority, Results
Producing TV since 1982 — four decades behind the camera
Birmingham, Alabama — nationwide delivery
Insured & E&O covered
Approve the First Cut before paying the campaign fee

Choose your campaign Choose how you appear Own it in your market.

Best Value
Live Attorney
$2,000 + $10,000
Birmingham production day, then per campaign

One shoot banks footage for future campaigns.

AI Double · Remote
$15,000
per campaign

No travel or shoot required.

Both include: 15+ TV, streaming, radio, social, web and billboard assets · ~21-day turnaround · your firm holds the entire DMA for 12 months · campaign fee due only after First Cut approval.

The personal injury advertising problem

More than $4 billion a year now goes into legal advertising across 30 million ads — yet when the creative is audited side by side, about 90% of personal injury firms look identical. The problem isn't budget. It's that no one stands out.

$4B+
U.S. legal ad spend per year, across 30M+ ads
American Tort Reform Association →
90%
of PI firms look identical when audited side by side
Taqtics brand audit (200 firms, 35 markets) →
+143%
brand-credibility lift from high production value alone
ADVIDS (500+ campaigns) →
31%
more effective: integrated campaigns vs. non-integrated
Google / Kantar CrossMedia →
CH 08 · STREAMING ON AIR
Where to run this

Add streaming to the mix.

A cinematic spot deserves an audience that's actually watching. Streaming — Hulu, ESPN, Peacock, Roku, YouTube TV, hundreds of connected-TV apps everyone's already using — runs your real television commercial with the targeting logic of a social media buy.

Hulu ESPN Peacock Paramount+ Roku YouTube TV Tubi Pluto TV +500 more
Like social, on TV

Drop a pixel on your site. Retarget every visitor with your spot the next time they open a streaming app.

Zip codes, not markets

Pick demographics, neighborhoods, intent signals. Pay only to reach the people most likely to need you.

Complement or replace

Layer streaming onto broadcast, or run it alone when the budget's tighter. Your spot ships in every format both need.

Streaming setup is part of every campaign. We build your Vibe.co account, configure your targeting, and wire up your reports — included at no extra charge. You run the buys and control the budget; the data comes straight to you.
Pick your spot · One firm per market

Pick your spot. Own your market.

Three cinematic campaigns, every deliverable finished and ready to preview. Press play to see the work, then choose one and lock your competitors out of it — no other firm in your media market can run it.

🔒 One firm per DMA. Once you sign, no competing PI firm anywhere in your media market can work with Diamond Studios.

See both paths and what's included →

See if your market is still open.

One firm per DMA. Once a competing firm in your media market signs, your DMA is off the board — no other PI firm can work with Diamond Studios there.

Common questions

Answers before you call.

No. Diamond Studios works with only one PI firm per media market (DMA). Once you sign, no competing PI firm in your DMA can work with us for the length of your exclusivity period.

💬 Ask our chatbot for the full answer →
About 21 days from kickoff — roughly two weeks of production once we receive your phone photos, voice recording, logo, and tagline.

💬 Ask our chatbot for the full answer →
We build the First Cut of your chosen spot first — approve it and we produce every other deliverable. Approve each campaign's First Cut before paying the campaign fee; if you don't approve the campaign, you don't owe the campaign fee. Live Attorney clients book the $2,000 Birmingham production day upfront — that commitment is at booking.

💬 Ask our chatbot for the full answer →
Live Attorney campaigns start at $12,000: $2,000 for your Birmingham production day plus $10,000 for your first campaign. Remote AI Double campaigns are $15,000. Both include all 15+ multi-channel deliverables and 12 months of DMA-wide exclusivity for your firm.

💬 Ask our chatbot for the full answer →
Yes, anytime. Every spot and campaign is sold separately, and we're always adding new cinematic spots to the library. Buy whatever you want, whenever you want it — there's no renewal date to wait for.

💬 Ask our chatbot for the full answer →
Your firm holds the entire DMA for 12 months from your most recent purchase. Every new campaign you buy resets the 12-month clock from that date, so staying active keeps your market locked indefinitely. If your 12-month window ever lapses without a new purchase, you have 30 days of first refusal to renew before another PI firm in your DMA can become a Diamond Studios client. No auto-renew, no subscription.

💬 Ask our chatbot for the full answer →

Want all the details? Read the full FAQ →

What attorneys say

Work that wins, on time and on budget.

A few of the firms who keep coming back — some for more than two decades.

CH 01 On Air
Joe and Jason from Diamond Studios in Birmingham are making some really great commercials for us that are higher quality than anywhere else we can find. The work is superb and the effects are nothing short of fantastic.
Bull Attorneys, P.A.
800-WIN-BULL
CH 12 On Air
Joe is an extremely innovative and highly motivated individual who works non-stop to please customers and give them a product of the highest quality. His creative ideas and commitment to excellence put him in a league by himself. I highly recommend him for any of your business needs.
Rick Stotser
Attorney, Massey, Stotser & Nichols
Birmingham, AL
CH 11 On Air
Excellent! High quality work delivered on a timely basis for a fair price. Their straightforward business approach and “let's get to the point and get it done” attitude is refreshing in an industry that is sometimes prone to puffery and embellishment. And to top it all off, they are very nice people. I give them 5 stars.
James Wettermark
Wettermark Keith
Birmingham, AL

Diamond Studios

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