Good questions.
Clear answers.

Streaming TV, and Facebook and Instagram. Cinematic production is our foundation, and every campaign is built to run on those screens. The campaign also includes billboard artwork and other creative that carries the same idea. We plan, produce and manage the campaigns, with specialist partners where appropriate.

Diamond has produced commercials since 1982, and Joe and Jason have spent almost forty years in TV production and marketing, including creative production for Bull Attorneys, P.A. Personal injury marketing is our focus today. We start every engagement by learning your market and case mix, and we scope only the work we can deliver.

A campaign is created for a campaign fee that covers the whole campaign: your commercial in the lengths you need, weekly social content to go with it, billboard artwork and the rest of the creative system. You own the finished campaign and can run it for a month, a few months or all year. Airtime is separate and entirely up to you. You decide how much to spend on streaming TV and social, and it stays in your own accounts. Live production days and ongoing management are scoped separately. We will walk through the numbers with you on a call.

Yes. The campaign created for your firm is yours once it is paid for, and you can use it for as long as you like. Any third-party talent, music or stock licenses are described in your written agreement.

It is a conversation. We learn about your firm and your market, you tell us what you need, and we talk through how to help your firm stand out. If we can help, we will say so and put the plan in writing. If not, we will say that too.

No. The three concepts on this site are examples. Choose one and we adapt it to your firm, combine ideas, or create a concept from scratch. Production options include a planned Live Attorney day in Birmingham or an Authorized AI Double.

No. We may work with more than one firm in a market, but we never make the same commercial for competing firms. Your campaign is built around your attorney, your story and your market.

Either. Start with campaign production, or add streaming TV and Meta campaign management. Ad accounts and budgets stay in your name. Scope is confirmed in writing.

Delivery and creative performance for each channel: impressions, reach, frequency, views and inquiries, with cost per inquiry. If you share signed-case data, we can connect results to it. Timing, attribution limits and missing data stay visible.

AI can assist creative development, versioning, research and analysis. Attorneys approve legal claims and client-facing legal guidance. AI likenesses and voices require permission and appropriate disclosure review.

No. Case information belongs in the firm's controlled systems. Meta and streaming measurement is configured around applicable policies, privacy choices and approved data. Hashing identifiers or renaming an event does not make sensitive information eligible to share.

The campaign fee is due after approval of that campaign's First Cut, under the agreement. A booked Birmingham production day is paid upfront. The First Cut policy covers the campaign fee, not the production day, media spending, ongoing management or work outside the agreed scope.

Existing campaign production is typically around 21 days from kickoff once required materials are received, subject to scope and approvals. Media campaigns have their own agreed schedules.

No. We commit to the agreed work, process and transparent measurement. Case volume and economics depend on the market, budget, case criteria, competition and other factors.