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CREDIT UNION CUSTOM VIDEO PRODUCTION

Setting your credit union or community bank apart from the competition can seem like a daunting task. How do you compete for new members against huge banks, who have unlimited advertising funds and resources?

You need to convey the benefits of your unique credit union and do it all within an affordable budget. Why not take advantage of your best asset: Your members! Who better to tell your story than the people you serve every day? In today’s society, a customer review or recommendation is the standard by which we make our purchasing decisions. How do we know what to buy or where to eat? We search for reviews online.
 
According to a Nielsen Survey, 92% of consumers will trust a recommendation from a peer and 70% will trust a recommendation from someone they don’t even know. As a credit union, you have a wealth of untapped reviews at your fingertips with your members. You just need to utilize them in the best way, to reach the most prospective viewers, for the most affordable price. Diamond Studios can help!
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We’ve engaged Diamond for our video production needs and have been consistently impressed by the timeliness and quality of the product. Joe, and her team, are eminently professional and do what it takes to get the job done to the clients’ satisfaction. I would highly recommend Diamond to any firm in need of high quality video or digital media services.
WILLIAM TROUT
SVP/Director, Internal Communications BBVA Compass, Houston, TX

Diamond is a marketing/video production company with 35 years in the industry. Through the years we have worked on numerous projects with large banking institutions, like BBVA Compass and Regions Bank, all the way to small regional and hometown banks and credit unions. One of the consistent elements we’ve seen with successful marketing campaigns for financial institutions is the inclusion of member testimonials: Real people, giving their real opinions.

Wealthy man with nice car at sunset
“Diamond Studios has been a gem to work with. It’s very important that I have someone ready to help me with my website, whether it’s something simple or complex…and the folks at Diamond Studios are always there when I need them with friendly and insightful assistance.”
Christine Clark
Marketing Director, MemberFocus Community Credit Union
“It has been such a pleasure working with you, Barbara, Carl and all the special and extremely talented people at Diamond Studios. The forward-thinking ideas and suggestions you have developed for growing our business have shown a high level of ingenuity, creativity and have proven successful in marketing our business online to get us where we need to be. I hope to continue using your company in future projects and look forward to working with you again soon!”
Susan Barnes
Marketing Director, Jacksonville, FL
“From start to finish, we thoroughly enjoyed working with Diamond Studios. They met all of our deadlines and worked diligently to provide us the greatest number of quality spots, while staying within our budget. They were professional and creative; we are so happy with the end result and look forward to seeing how the spots help drive business and exceed our goals.”
Melissa Stewart
Marketing Director, Birmingham, AL

Sample Videos

Marketing
Social media
Testimonial
Training Video